And it’s not like I don’t understand why you believe this is true.
After all, when you love anime as much as I do, and you understand all the “details” of what’s happening in the industry, it’s easy to assume
Just look at the massive success of:
Sword Art Online.
- Attack On Titan.
- Your Name.
And countless other
The followings (and
But here’s the problem: when you view the
Think about it for a second…
When was the last time you walked down the street on an average day and caught someone talking about
I can’t even think of someone who likes
And that’s saying something.
Plus most entertainment companies don’t give a F about airing, talking or even considering stepping into the
Let alone allowing
This is true whether we’re talking about
As it stands, we’re on our own right now. With not enough people (or companies) outside of the industry who are taking
Anime may be successful and growing, but it’s still far from mainstream
All you have to do is look towards what kids are doing. And for the most part, kids are NOT talking about
Everything popular starts from a young age and levels off from there. So we’ve got a long way to go until
But with that said…
It hasn’t happened yet, but here’s why
anime WILL be mainstream in future:
1. Companies like Netflix are taking
Netflix is still in the early stages of integrating “
And even though recently they announced they’ll be losing shows like
There’s no doubt underneath the surface, other entertainment companies are watching in silence. Considering taking a dive into the
And this is only bound to accelerate in the upcoming future.
Anime has too much potential as it stands
I know what you’re thinking: “I thought you said
Mainstream just means it’s commonly accepted, liked and enjoyed by the average everyday person. Like
And it does billions in revenue per year, even if it’s on the “low” end of the spectrum (in terms of profits).
And by my estimate, there are at least more than 100 million anime fans worldwide when you consider the size of sites like Kiss
You can see this in action with the amount of
Anime is a big deal, most people just turn a blind eye to it
And that’s what I mean by
The bubble of the
Probably within the next 10 years, no more than 20.
3. The industry “bubble” hasn’t popped yet
If you’re like me, you were “too young” to know about the internet bubble that popped in the year 2000.
It was a time when a disgusting amount of businesses went bankrupt, because of overfunding, unrealistic promises, and so much more that’s not worth explaining.
A “bubble” isn’t just about devastation though. A bubble is also about how an industry explodes into more success than ever before.
And innovation is still lacking in a meaningful way.
But with all the massive growth in the last 2 decades, and even in the last couple of years, it’s only a matter of time before the industry bubble “pops” into a new era of success.
Once it reaches that point, the thought of
4. As the industry continues to grow, outsiders will be drawn to it
You know the saying: “like a moth to a flame”.
The more lucrative, stable, and successful the
It’s the reason we’re seeing Netflix make such an effort to publish and distribute
And why they’re going out their way to produce “original”
It’s only natural
Companies will go where the opportunity is.
But of course, that’s assuming Japan decides to get its sh** together and start taking
It will happen, it’s just a matter of when.
But then again, does the
Or is innovation and steady growth more important in general?
I’ll leave you with this video that answers a similar question