The Popularity Of Anime In The USA By Age Group (2020)

anime america

The popularity of anime in the USA has been on fire for years. Even decades at this point.

Like most of the west it started in the 1990’s when anime like DBZ exploded into the mainstream.

Now we have statistics that tell a new story in 2020 about how adults:

  • View anime
  • Perceive anime
  • What they think about anime

And all things related to anime’s popularity in the USA among Americans over 20+ years old.

 

statista anime chart usa 2020
statista.com

Let’s break down the statistics.

 

1. 18-29 Year Olds 

usa popularity anime 2020 stats Anime Motivation 4

  1. Very favorable (27%)
  2. Somewhat favorable (17%)
  3. Somewhat unfavorable (15%)
  4. Very unfavorable (30%)
  5. Heard of it (7%)
  6. Never heard of (4%)

In the 18-29 year old group, 27% enjoy anime as a medium. But 30% of people in this age group aren’t fans of it and DON’T like it.

The rest is split up between people who “kinda” like anime, kinda don’t, or they have no opinion of it. And in 4% of cases – they’ve never heard of it.

 

2. 30-44 Years Olds 

usa popularity anime 2020 stats Anime Motivation 6

  1. Very favorable (13%)
  2. Somewhat favorable (28%)
  3. Somewhat unfavorable (15%)
  4. Very Unfavorable (25%)
  5. Heard of it (15%)
  6. Never heard of (5%)

In the 30-44 year old bracket, only 13% enjoy anime or like it at all. 28% “kinda” like it and find it favorable.

25% aren’t into it in the slightest and 15% have either heard of anime or they’re not the biggest fans.

 

3. 45-54 Year Olds

usa popularity anime 2020 stats Anime Motivation 9

  1. Very favorable (7%)
  2. Somewhat favorable (18%)
  3. Somewhat unfavorable (17%)
  4. Very unfavorable (24%)
  5. Heard of it (27%)
  6. Never heard of it (8%)

And in the last age group I’ll cover – 27% have heard of anime 8% haven’t heard of it. But 7% find it favorable and 24% don’t give a F.

The rest are “kinda” into anime or just aren’t too optimistic about it from a popularity and quality stand point.

 

What these statistics mean

  • The majority of the USA audience DON’T like anime.
  • A lot have heard of it and some haven’t.
  • 18-29+ year olds enjoy anime the most in the USA.
  • A large portion of Americans aren’t optimistic about anime.
  • Some Americans only “mildly” like anime.

This survey was run by the Hollywood Reporter, and over 2200+ people respond to it.

Not many people in the grand scheme of things, but still an amount big enough to be of interest.

Also: I couldn’t get the pie chart to be “exact” for the stats. It kept rounding the numbers to the nearest 10 so you can ignore that.

News source: Statista.

 

Do you agree with these anime statistics?

What’s your experience as an anime fan in the USA?

 

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One thought on “The Popularity Of Anime In The USA By Age Group (2020)

  1. Joseph Teshuwah says:

    I’m 40 & I’m sad to say I am the only person I know who even knows what anime even is &, worse yet, everyone I’ve been brave enough to mention I love anime to all think I’m some kind of pervert or freak for liking it.

    I’ve been very blessed to be able to turn my Mother, who is 61, on to anime & vocaloid, & she simply loves it! But she’s the one & only. So yeah, if anything, my experience says these numbers are very generous.

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